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Plans to sell naming rights of the AA and War? Thoughts?

OrediggerPoke said:
Because no college is making a deal with OnlyFans unless the number is higher. Same can be said for a renewable energy developer in a state like Wyoming where there is political risk to tie your name to that company.

On that topic - NextEra Energy makes sense. They are the largest renewable developer in the country. They have several projects in Wyoming that are facing political backlash. Have them overpay for the rights and let them build the political goodwill they need for their projects to move forward.
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OrediggerPoke said:
BTW - this is how many deals are actually struck in the energy industry. ‘You grease my wheels, I’ll grease your wheels.’ Meaning - pay the money for the naming rights and we can probably get Bill and Joe on board in the legislature for the helpful energy development legislation or the county commission might be more welcoming of the project, etc…
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This makes sense... I'm very naive on this stuff. The $$ tied to media and marketing seems to be untethered to any sort of reality. I still don't think it it matters much unless whatever extra money gets to players or assistant coaches.
 
If we're being honest, I doubt the ROI for stadium deal is great for most corporations. I doubt Albertsons gets much more business, but hey, maybe some bronco turds go there more since they support their team. I think its more like a corporate dick measuring contest.
 
I couldn't remember, besides Jona Field, what other corporate field/court sponsors do we have? I didn't get to Laramie for games last year and couldn't remember if there were other logos on the field? Haven't been to double A for a long time so no idea on that one either and, like any tv broadcast, I tend to not notice the logos during televised games.
 
ragtimejoe1 said:
I couldn't remember, besides Jona Field, what other corporate field/court sponsors do we have? I didn't get to Laramie for games last year and couldn't remember if there were other logos on the field? Haven't been to double A for a long time so no idea on that one either and, like any tv broadcast, I tend to not notice the logos during televised games.
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The volleyball court/wrestling arena is the ‘Uniwyo Federal Credit Union Sports Complex.’ We also have Maury Brown Court in the AA. But we never had a corporate naming sponsor for the biggest assets the AA and the War.

Take a trip to School of Energy Resources building, every room has a corporate sponsor I believe. Shell/Encana/BP/Peabody/Anadarko/Tallgrass/etc…
 
Here's my take (it'll be a few posts):
Notable G5 Football Deals: - San Diego State (Snapdragon
Stadium): $45M / 15 yrs ($3.0M/yr) - Colorado State (Canvas Stadium): $37.7M / 15 yrs ($2.5M/yr) -
UCF (FBC Mortgage Stadium): $19.5M / 10 yrs ($1.95M/yr) - Fresno State (Valley Children’s Stadium):
$10M / 10 yrs ($1.0M/yr) - North Texas (Apogee Stadium): $20M / 20 yrs ($1.0M/yr) - Boise State
(Albertsons Stadium): $12.5M / 15 yrs ($0.83M/yr) - San José State (CEFCU Stadium): $8.7M / 15 yrs
($0.58M/yr) - Utah State (Maverik Stadium): $6.3M total (~$0.29M/yr) - Louisiana (Our Lady of
Lourdes): $15M / 15 yrs ($1.0M/yr) - Akron (InfoCision Stadium): $10M / 10 yrs ($1.0M/yr) Notable G5
Basketball Deals: - UCF (Addition Financial Arena): $20M / 12 yrs ($1.67M/yr) - Boise State (ExtraMile
Arena): $8.4M / 15 yrs ($0.56M/yr) - San Diego State (Viejas Arena): ~$6–6.9M / 10 yrs
(~$0.6–0.69M/yr)
 
For WYO: capitalize on on field/court logos and maybe a "presented by":
Full naming rights for the War: $500k -$1M/yr
On-field logo partner: $150k–$350k/yr -
'Presented by' layer: $250k–$500k/yr
Premium areas/gates: $100k–$250k/yr Combined realistic package: $1M–$1.85M/yr
Basketball (full naming): - $400k–$800k/yr - Comparable to Boise State’s ExtraMile ($560k/yr) and SDSU’s Viejas (~$600–690k/yr).
On-court logos?

Who do we get?
Blue FCU, UniWyo CU, First Interstate Bank. - Energy/Utilities: Black Hills Energy, Rocky Mountain Power, Sinclair Oil. - Consumer Brands: Taco John’s, Ford Dealer Group of Wyoming, Union Wireless. - Healthcare: Ivinson Memorial, Cheyenne Regional, Banner Health.

We'll have to give up some premium seats, game packages, etc. so corporate can provide employee/client perks.

I don't think it's too unrealistic to generate up to $1.5-2M +/- per year.
 
ragtimejoe1 said:
Who do we get?
Blue FCU, UniWyo CU, First Interstate Bank. - Energy/Utilities: Black Hills Energy, Rocky Mountain Power, Sinclair Oil. - Consumer Brands: Taco John’s, Ford Dealer Group of Wyoming, Union Wireless. - Healthcare: Ivinson Memorial, Cheyenne Regional, Banner Health.
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Those are in-fact the small minded names I expect Burman to propose. Other than Minnesota based Taco John’s.

Forget the fact that the two largest US energy companies(Exxon and NextEra) have significant plans here or the fact Laramie County is poised to become one of the largest data center aggregates in the country (including Microsoft, Google and Meta) with newer energy companies Enbridge and Tallgrass poised to take center stage. Or even the largest shale producers here EOG, Devon, Anschutz, Continental and Anadarko/Occidental. Or the developing nuclear industry here.
 
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OrediggerPoke said:
Those are in-fact the small minded names I expect Burman to propose. Other than Minnesota based Taco John’s.

Forget the fact that the two largest US energy companies(Exxon and NextEra) have significant plans here or the fact Laramie County is poised to become one of the largest data center aggregates in the country (including Microsoft, Google and Meta) with newer energy companies Enbridge and Tallgrass poised to take center stage. Or even the largest shale producers here EOG, Devon, Anschutz, Continental and Anadarko/Occidental. Or the developing nuclear industry here.
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Small minded or realistic? Besides based on g6 comps and our demographics, the valuations are what they are. Doesn't matter what "super genius" option someone comes up with, the valuation isn't going to somehow be the top of the g6 ranks.

We agree that there are a lot of options but I think it has to be packaged in realistic valuations.
 
ragtimejoe1 said:
Small minded or realistic? Besides based on g6 comps and our demographics, the valuations are what they are. Doesn't matter what "super genius" option someone comes up with, the valuation isn't going to somehow be the top of the g6 ranks.

We agree that there are a lot of options but I think it has to be packaged in realistic valuations.
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Yes I agree. Despite all the money and market cap these companies have and the future reliance they will have on the State of Wyoming, Burman won’t put in the work and instead target Ford Motor Group of Wyoming and Brown and Gold Outlet. So yes - realistic with our current leadership is a very very low bar.
 
OrediggerPoke said:
Yes I agree. Despite all the money and market cap these companies have and the future reliance they will have on the State of Wyoming, Burman won’t put in the work and instead target Ford Motor Group of Wyoming and Brown and Gold Outlet. So yes - realistic with our current leadership is a very very low bar.
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So do you think there is some company that, with the right ingenuity and motivation on behalf of UW, will drastically exceed the values i laid out and even become the greatest amount in g6 ranks?
 
For the record, I'm still in favor of WYO Tourism sponsoring both naming rights and field/court logos that direct would be tourists to their social media. Say, 1.5 mill (well within their advertising budget) for that then the presented by option for Cabelas, Polaris, etc for another 500k or so in revenue for a total of around 2 mill advertising while still holding things mostly WY centric.
 
ragtimejoe1 said:
So do you think there is some company that, with the right ingenuity and motivation on behalf of UW, will drastically exceed the values i laid out and even become the greatest amount in g6 ranks?
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Hyperbole much?

I believe there is far more upside in targeting a company that actually has real market power versus the same old local small mindset. There are deals to be had - - big deals - - but those deals require outside the box thinking, coordination with other state snd local leaders and hard work. Wyoming leadership lacks all of those things necessary to pull off a deal like that. We won’t see NextEra Stadium.
 
OrediggerPoke said:
Hyperbole much?

I believe there is far more upside in targeting a company that actually has real market power versus the same old local small mindset. There are deals to be had - - big deals - - but those deals require outside the box thinking, coordination with other state snd local leaders and hard work. Wyoming leadership lacks all of those things necessary to pull off a deal like that. We won’t see NextEra Stadium.
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If the valuation doesn't change, why does it matter who pays it or are you suggesting the valuations I posted are too low and are based on the "usual suspects" paying? What value do you think could be obtained with the best deal maker possible doing the deal?

Another limitation for WYO is the stadium/arens isn't used for a lot of other community entertainment activities. Some around the country host a lot of concerts, etc to maintain pretty steady advertising opportunities.
 
OrediggerPoke said:
Those are in-fact the small minded names I expect Burman to propose. Other than Minnesota based Taco John’s.

Forget the fact that the two largest US energy companies(Exxon and NextEra) have significant plans here or the fact Laramie County is poised to become one of the largest data center aggregates in the country (including Microsoft, Google and Meta) with newer energy companies Enbridge and Tallgrass poised to take center stage. Or even the largest shale producers here EOG, Devon, Anschutz, Continental and Anadarko/Occidental. Or the developing nuclear industry here.
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The outrage from the state legislature if NextEra had any branding with UW athletics would be over the top. You thought the DEI activities on campus was bad-a company's name on the War or the AA with a renewable energy portfolio, the freedom caucus collective heads would spin.
 
GoPokes86 said:
The outrage from the state legislature if NextEra had any branding with UW athletics would be over the top. You thought the DEI activities on campus was bad-a company's name on the War or the AA with a renewable energy portfolio, the freedom caucus collective heads would spin.
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That’s the point. NextEra wants to build favor in Wyoming and would have to overpay for the university to accept the political risk. It’s a win-win.
 
ragtimejoe1 said:
If the valuation doesn't change, why does it matter who pays it or are you suggesting the valuations I posted are too low and are based on the "usual suspects" paying? What value do you think could be obtained with the best deal maker possible doing the deal?

Another limitation for WYO is the stadium/arens isn't used for a lot of other community entertainment activities. Some around the country host a lot of concerts, etc to maintain pretty steady advertising opportunities.
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You aren’t comprehending the energy deals that could be made that goes beyond the typical marketing structure you understand.
 
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