With a little creativity in marketing it could become a major stop on the country music indutry tour list-sold out to young crazy fans-a county music mecca-attract Greenies-sell out consistently. I know country is not, and will never be, the most favored genre of the college kids in Laramie-but it will be number two or three with most of them, and it will be number one with the people with $$ in Casper, Cheyenne, and the surrounding environs. Couple a concert with a game, and you may have something...
or maybe an AD with some vision and energy might have a much better idea