Pokes / Bills Tie Up

[Lost Poke]

The Bohl-visits-Bills event was just part of an overall announcement, where Wyoming is a lead sponsor for a Bills game and we get some student recruitment events.

UW Partners With Buffalo Bills for Brand Awareness, Student Recruiting

Baldwin: 'We are excited to continue shining a light on Josh’s achievements'

7220sports.com

 

[Itsux2beaewe]

Why not! I like it. Why not?

 

[LanderPoke]

If the goal is to get more students and increase enrollment, doing this with the broncos would probably make more sense

 

[rocket city poke]

Did anyone actually do any sort of measurement as to whether or not the $1 million dollars UW spent on the Super Bowl advertisement resulted in any students actually picking UW as a college choice because or it? Or whether it had any influence on anybody's decision that is now enrolled?

 

[Itsux2beaewe]

If the goal is to get more students and increase enrollment, doing this with the broncos would probably make more sense

Possibly, but you miss the value of JA17 - MVP. Additionally, the Bills have a good following nationally.

 

[Lost Poke]

If the goal is to get more students and increase enrollment, doing this with the broncos would probably make more sense

I think it's because we have a guy on the inside with the Bills, Mr. Steinfeld-Allen.

 

[307bball]

Did anyone actually do any sort of measurement as to whether or not the $1 million dollars UW spent on the Super Bowl advertisement resulted in any students actually picking UW as a college choice because or it? Or whether it had any influence on anybody's decision that is now enrolled?

Money spent on marketing always seems like it just goes into a black hole...

 

[McPeachy]

Money spent on marketing always seems like it just goes into a black hole...

I would love to know how decisions are actually made with UW's marketing team. I envision a group of people (who really are not in touch with FBS D1 marketing) sitting around continually spit-balling ideas, until somebody yells - "hey, that is a good one, let's try it". So they do, and it turns out to be a complete turd. I guess, as it currently stands, they are successful about 10% of the time, so we have that to bank on. Oh, and they are great at abusing marketing interns to run lame assed events.

 

[Steamboat]

I think it's because we have a guy on the inside with the Bills, Mr. Steinfeld-Allen.

Mr. Steinfeld-Allen? Don't think that was necessary

 

[Lost Poke]

Mr. Steinfeld-Allen? Don't think that was necessary

Oh, you know, he has to carry her purse around and stuff, since that's where she keeps his nads. Just like the rest of us married guys.

 

[flyfishwyo]

Money spent on marketing always seems like it just goes into a black hole...

Marketing is just sales avoidance. There are very few good practioners of marketing, and most of those focus on advertising.

 

[PokeTransplant]

CCB goes out to Buffalo to promote Wyoming on a national level and people here bitch about it. I get that some are angry about how the transition took place (i'm one of those), but if there is leverage to be played on the back of JA, i'm all for it. Especially if JA is on board.

I'm still pissed about the Boise game last year. Rewatched the game and for the life of me, still don't understand why you bench KA after the first half.....