Mountain West Eyes DTC Streaming as New Revenue Path

[WYOFLETCH]

In an era where control may be just as valuable as cash, the Mountain West’s direct-to-consumer play could prove to be one of the most forward-looking moves in college athletics.

Mountain West Eyes DTC Streaming as New Revenue Path

By Luke Fletcher | Ft. Collins, CO As the college sports media landscape continues to evolve, the Mountain West Conference is positioning itself to take greater control of its digital future. Begin…

theramblinroundup.com

 

[WYOFLETCH]

The service will introduce two pricing tiers, offering both monthly and annual subscription options. Early projections center on a $4.99 monthly entry point, positioning the Mountain West Conference (MW) app, powered by Kiswe as an affordable alternative for alumni, regional fans, and cord-cutters.

At that price, each subscriber would generate $59.88 annually. Even modest adoption could yield meaningful returns. Let’s look at the simple math:

• 150,000 subscribers generate roughly $9 million per year or about $900,000 per school.
• 300,000 subscribers approach $18 million annually, translating to $1.8 million per school.
• 500,000 subscribers create revenue at $30 million, per-school payout $3 million.
• 750,000 subscribers exceed $44 million per year, or more than $4.5 million per institution.

 

[WYOFLETCH]

Mountain West Living Alumni

San Jose St - 350K
UC-Davis - 312K
Grand Canyon - 311K
NIU - 226K
New Mexico - 200K
Hawaii - 160K
Wyoming - 158K
UNLV - 151K
UTEP - 134K
Nevada - 125K
NDSU - 104K
Air Force - 59K